Privacy has just beaten relevance in the era of digital marketing
About FLoC, Privacy Sandboxes, Attribution API, birds like TURTLEDOVE, DOVEKEY, SPARROW, PARRROT… Google’s recent announcement on not providing a new way to measure digital ad activity similar as a 3rd party cookie, has shaken not only the digital industry, it went as far as Wall Street to give a blow to the stock prices of …
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